Top 20 Hashtags for Instagram Story Views You Should Be Using



Instagram Stories have become a key part of engaging your followers and reaching new audiences. Using relevant hashtags in your Stories can help even more users discover your content. 


But with so many hashtag options, which ones are most likely to boost your views? Our social media experts compiled this list of the current top 20 Story hashtags that deliver results:


1 - #instastory

The generic hashtag #instastory is widely used across the platform and consistently delivers high visibility. With over 1.2 billion views, it's a must-use for any story.


2 - #storytime 

Everyone loves stories, so #storytime is ideal for vlogs, behind-the-scenes peeks, Q&As and more. It has 364 million views and engages a broad audience.


3 - #instagram 

Maximize eyes on your content by using the popular app name hashtag #instagram which has 641 million views. Reach both existing and new users.


4 - #socialmedia

For brands and influencers, #socialmedia performs well for any content related to marketing, tips, and trends. It has 195 million views.


5 - #explorepage

Dream of going viral? Using #explorepage signals to the algorithm you want your content discovered broadly by new users.


6 - #fyp

Similarly, #fyp (an acronym for “For You Page”) is a coveted hashtag that can put your Story on more users' feeds.


7 - #follow

Build your audience directly by prompting users to #follow your account when they view your Story.


8 - #featureme 

Explicitly ask to be featured by other reposting accounts with #featureme to expand your reach.


9 - #share

# Share encourages reposting while giving you credit. Great for user-generated content campaigns.


10 - #viral

Manifest going viral by adding the hashtag #viral! Though success isn't guaranteed, optimizing for it can help.


11 - #likeforlike

Exchange engagement with #likeforlike, where users like each other's content.


12 - #shoutout

Influencer marketing is key on Instagram. #shoutout can score you reposts by influencers in your niche.


13 - #trending

Label your content part of the trending conversation with #trending.


14 - #contest 

Run Story contests and sweepstakes using #contest to generate buzz.


15 - #giveaway

Similarly, #giveaway is perfect for branded freebie offers to attract attention.


16 - #behindthescenes  

#behindthescenes provides a “making of” peek that users love in entertainment, art, food videos, and more.


17 - #sneakpeek

For upcoming launches like products, events or projects, #sneakpeek builds anticipation. 


18 - #IGers


The hashtag community #IGers uses this tag to discover fellow Instagram enthusiasts' content.


19 - #picoftheday

Calling your photo the #picoftheday will motivate engagement from the many users tracking this tag.


20 - #comment

Prompt commentary directly by asking users to #comment. Valuable for market research too!

Try working these top-performing Instagram Story hashtags into your content. Monitor your engagement analytics to see which performs best for your brand's audience and niche. Consistently using relevant trending tags will make your account and Stories more discoverable to new viewers.

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